SHOW HOW COMMUNICATION RESEARCHERS AND PROFESSIONALS ARE USING Essay

SHOW HOW COMMUNICATION RESEARCHERS AND PROFESSIONALS ARE USING SYMBOLIC CONVERGENCE THEORY TO HELP EPLAIN OR IMPROVE A COMMUNICATION SITUATION - Essay Example These definitions are applied in attempts to understand the process of investigation and giving meaning to something. The simplest definition of communication is â€Å"sharing of information†. However, it is important to accept and perceive correctly what is shared. Some scientists define communication as an â€Å"exchange of perception†. It is a well-known fact that communication is very important not only in business but in our daily life. Its nature was thoroughly investigated by famous philosophers Aristotle, Socrates and Plato. Aristotle tried to create a communication and language theory. In his work The Rhetoric the philosopher talked about persuasion, while in another creation De Interpretatione  he shares his thoughts about the connection between reason and language. The Symbolic Convergence Theory, created by Ernest Bormann, offers a general interpretation of communication between people. The creator calls his theory "social scientific research in its goal of providing generalizations that hold for a large domain of communication" (Bormann, 1982). This theory offers a technique of people communication in a small group. The given paper is designed to explain and interpret the Symbolic Convergence theory. The Symbolic Convergence Theory is founded on the suggestion that individuals of one group should interchange visions with the purpose of making their group more united. These kinds of visions should disclose feeling. Once interchanging a vision within a collective, it develops a figurative union. This will improve the communication inside the group and its efficiency. A person can share any information, he can tell about his impressions, his taste, the food or beverage he likes. According to Antoine, Althouse, and Ball (2005), Symbolic Convergence Theory "underscores the human tendency to share dramatized narratives, which leads to the potential for persuasion" (Antoine, Althouse, and Ball,